Dec 26, 2024  
College Catalog 2024 - 2025 
  
College Catalog 2024 - 2025

MAN-105 Principles of Marketing


This course is a study of the basic principles of marketing and the application of these principles in today’s changing competitive environment. The focus of this course is on the behavior of the consumer market and the product, pricing, promotion and distribution decisions employed to create consumer satisfaction.
Prerequisites ENG-090  or ESL-099  or placement and ESL-098  or RDG-095 ; or ELL-103  or placement.
Gen. Ed. Course No
Mass Transfer Course No
Credits: 3